The 8 best Sales books

A story with 10 timeless life lessons focused on resilience and mindset - both to become a top 1% salesman, but also a better human-being. And a reminder to know yourself before you try to influence others.

How to talk to customers and learn if your business is a good idea when everyone is lying to you. Here is a short summary of the perfect handbook for early stage startup founders.

Sell more by using transparency and honesty to build trust and credibility with clients. 'How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results'.

Explains the framework successful companies have used to find traction and how you can do it to.

Everyone can become master closers with straight line selling. Follow the straight line methodology to achieve the shortest path to a closed deal. By using trivial psychology and methods such as object handling you can increase emotional and logical certainty of your prospects. Build trust in the 'three tens' - the product, the company and the seller - and you will close deals.

The playbook on how to get leads and get "strangers to buy your stuff". The frameworks Alex Hormozi uses to get 20,000+ new leads per day for his businesses that generate $200M per year.

This book teaches you how to craft a Grand Slam Offer in sales - an offer that is so different it will skip the explanations of why your product is different from everyone else's. Avoid being a commodity and competing on price. Enable your prospects to make value-driven purchases, charge premium prices and see vertical growth of your business.

Sales are about asking the right questions. Spin Selling offers a quantative approach to larger sales, divided into the four types of questions of SPIN - Situational, Problem, Implication, and Need-payoff questions. As deal size and complexity of the sale increase, the need for a consultative and benefit-driven approach becomes critical.