The 10 best SaaS books
Updated: July 17th, 2025
Books about the best business model in the world - SaaS (Software as a Service). Well, here is a curated top list of books on the topic of SaaS. Whether you are helping out growing one, building your own SaaS, or playing B2B vs B2C - these are reads that will get you to your goals faster.
1. Growth Hacking Reddit
2025Pages: 101 My rating: 5Goodreads: 5
How to get customers and grow your startup using Reddit. The playbook to growth hacking on Reddit. Focused on B2B SaaS.

Jonathan Rintala

2. Product-Led Growth
2019Pages: 238 My rating: 5Goodreads: 4.1
The handbook on product-led-growth (PLG). In short - how to build a product that sells itself.

Wes Bush

3. The $150M Secret
Pages: 222 My rating: 5Goodreads: 4.3
How to bootstrap and sell a $150M company in 3.5 years. Practical tips - for example: screenshots of cold outreach templates to use, LinkedIn content plays, and learning from big startup failures. Finally, a hands-on guide on startup acquisition.

Guillaume Moubeche

4. Traction: A Startup Guide to Getting Customers
Pages: 258 My rating: 5Goodreads: 4.12
Explains the framework successful companies have used to find traction and how you can do it to.
Gabriel Weinberg, Justin Mares

5. Exit Strategy
2024Pages: 280 My rating: 4Goodreads: 5
The Entrepreneur's Guide to Selling Your Business Without Regret.

Rob Walling, Sherry Walling

6. Getting Acquired: How I Built and Sold My SaaS Startup
Pages: 214 My rating: 4Goodreads: 4.03
How to grow a SaaS company, build a compelling brand story to scale, and optimize likelihood of a great exit for the founder.
Andrew Gazdecki

7. The SaaS Playbook
2023Pages: 201 My rating: 4Goodreads: 4.7
How to build a lean million-dollar SaaS, market against large competitors, and use your position as underdog as an unfair advantage.

Rob Walling

8. Hacking Growth
2017Pages: 320 Goodreads: 4.11
How to grow your startup - using 100s of proven tips to hack growth - from the most successful startups of all time like Facebook, Uber, and Airbnb.

Sean Ellis

9. Hooked: How to build habit-forming products
2013Pages: 256 Goodreads: 4.1
The formula of building a habit-forming product. How to engineer your product in a way that makes people crazy about using it. And do it over and over again.

Nir Eyal

10. The Minimalist Entrepreneur
2021Pages: 256 Goodreads: 4.22
How to build with community first, and scale w/o VC. Stay profitable and build the house you want to live in.
Sahil Lavingia

Want to learn more about growing SaaS companies?
Subscribe