BOOK SUMMARY

The 9 best Growth hacking books

Updated: August 2nd, 2025

Growth hacking is about finding ways to get outsized growth returns with fewer resources, to beat competition, and grow your startup faster.

Best growth hacking books

Hacking growth is about running scientific experiments to find the most efficient ways to grow. And it's as much art as science. You need to get practical - and get your hands dirty. However, reading books can accelerate your learning, and provide inspiration for what to try next.

Let's get into the carefully curated list of top books on growth hacking.

1. Growth Hacking Reddit

2025Pages: 101 My rating: 5Goodreads: 5

How to get customers and grow your startup using Reddit. The playbook to growth hacking on Reddit. Focused on B2B SaaS.

Jonathan Rintala

2. Product-Led Growth

2019Pages: 238 My rating: 5Goodreads: 4.1

The handbook on product-led-growth (PLG). In short - how to build a product that sells itself.

3. The $150M Secret

Pages: 222 My rating: 5Goodreads: 4.3

How to bootstrap and sell a $150M company in 3.5 years. Practical tips - for example: screenshots of cold outreach templates to use, LinkedIn content plays, and learning from big startup failures. Finally, a hands-on guide on startup acquisition.

Guillaume Moubeche

4. Traction: A Startup Guide to Getting Customers

Pages: 258 My rating: 5Goodreads: 4.12

Explains the framework successful companies have used to find traction and how you can do it to.

Gabriel Weinberg, Justin Mares

5. Contagious: Why Things Catch On

Pages: 256 My rating: 4Goodreads: 3.97

Understanding the WHY behind word of mouth and mastering virality to make your product spread.

6. Trajectory: Startup: Ideation to Product/Market Fit

Pages: 272 My rating: 4Goodreads: 4.31

This book provides practical advice and learnings from the ideation phase to finding product-market fit. 14 different revenue models are presented, together with a path to get you from ideation to launch and revenue in just six months.

7. Growth Hacker Marketing

Pages: 144 My rating: 3Goodreads: 3.77

How to use a creative hacker mindset together with your product to grow beyond what’s possible in traditional marketing channels. 'A Primer on the Future of PR, Marketing, and Advertising'.

8. Hacking Growth

2017Pages: 320 Goodreads: 4.11

How to grow your startup - using 100s of proven tips to hack growth - from the most successful startups of all time like Facebook, Uber, and Airbnb.

9. Hooked: How to build habit-forming products

2013Pages: 256 Goodreads: 4.1

The formula of building a habit-forming product. How to engineer your product in a way that makes people crazy about using it. And do it over and over again.