The 7 Top Youtube Channels in SaaS in 2024
As a fellow founder in B2B SaaS I consume a lot of content on YouTube and podcasts in my free time. I find it to be great inspiration, way to learn new growth strategies 🚀 Or just stay up to date on the latest trends 📈
After spending thousands of hours consuming SaaS content from podcasts, webinars, events and Youtube - here are 7 of the best Youtube channels in SaaS 👇
TLDR;
MicroConf: the go to for bootstrapped SaaS
Simon Hoiberg: SaaS tips with focus on AI/low code
Y Combinator: the #1 academy for startup founders
Jonathan Rintala: B2B SaaS growth tips and experiments
Marc Lou: bootstrapped micro SaaS founder building in public
Justin Kan: unfiltered advice from the founder of Twitch
Alex Hormozi (bonus): solid stuff on sales/business in general, not specific to SaaS
1. MicroConf - the go to for bootstrapped SaaS
MicroConf:s channel: https://www.youtube.com/@MicroConf
About MicroConf
MicroConf is a conference and community - designed for bootstrapped SaaS founders.
Why relevant for SaaS
The MicroConf channel features insightful keynotes and updates from Rob Walling, the founder of MicroConf. Rob has successfully launched 6 companies, invested in over 120 startups, and authored four books on the subject of bootstrapped SaaS.
2. Simon Høiberg - SaaS tips with focus on AI/low code
Simon Høiberg:s channel: https://www.youtube.com/@SimonHoiberg
About Simon Høiberg
Simon Høiberg has founded three SaaS companies himself - FeedHive, Linkdrip and Aidbase. Simon focus on bootstrapped growth, and use Youtube to grow his products himself.
Why relevant for SaaS
Simon Hoiberg's channel is a haven for SaaS geeks with a keen interest in artificial intelligence and low-code. Gain valuable perspectives on incorporating cutting-edge technologies into your SaaS ventures and optimizing efficiency with Simon's expert guidance
3. Y Combinator - the #1 academy for startup founders
Y Combinator:s channel: https://www.youtube.com/@ycombinator
About Y Combinator
As the #1 startup accelerator, with alumni companies like AirBnB, Dropbox, Twitch, and Stripe - Y Combinator's YouTube channel is a must-follow for aspiring SaaS entrepreneurs. Dive into hands-on knowledge from the startup elite - as experts and successful founders share their experiences, advice, and strategies for building and scaling innovative startups.
Why relevant for SaaS
Y Combinator, the top #1 startup academy with countless legendary SaaS alumni companies such as Stripe, Webflow and Zapier. It is a golden key for any SaaS entrepreneur. YC gives you access directly to the knowledge that successful founders have used to build unicorn companies with.
4. Jonathan Rintala - B2B SaaS growth and experiments
Jonathan Rintala:s channel: https://www.youtube.com/@JonathanRintala
About Jonathan Rintala
Jonathan Rintala, a Swedish entrepreneur and co-founder of Univid - a SaaS for creating engaging webinars in 60 seconds with AI.
Why relevant for SaaS
With focus on B2B SaaS, content, and video - this channel provides growth tips and experiments to grow SaaS companies from 0 to $5M.
5. Marc Lou - bootstrapped micro SaaS founder building in public
Marc Lou:s channel: https://www.youtube.com/@marc-lou
About Marc Lou
Marc Lou, a micro SaaS founder with 6 micro SaaS companies in the portfolio. Building in public remote from Bali - sharing his learnings and life as a solo entrepreneur.
Why relevant for SaaS
Marc is a solopreneur that builds in public and shares a lot of transparent insights and advice on his journey, both ups and downs. Perfect for any founder who is looking to grow a micro SaaS or a portfolio of several companies - in contrast to the VC route.
6. Justin Kan - unfiltered advice from the founder of Twitch
Justin Kan:s channel: https://www.youtube.com/@JustinKanTV
About Justin Kan
Justin Kan, the founder of Twitch turned venture capitalist at Goat Capital. Also, was part of one of the first batches of Y Combinator, and later became partner himself.
Why relevant for SaaS
Provides a behind-the-scenes look into the life of a founder. Gain insights into the mental aspects of entrepreneurship, hear some juicy stories from his journey, and lessons from Justin' experiences in the San Fransisco startup scene.
7. Alex Hormozi (bonus) - great entrepreneurship advice, not just SaaS
Alex Hormozi's channel: https://www.youtube.com/@AlexHormozi
About Alex Hormozi
Alex Hormozi is a successful entrepreneur and founder of Gym Launch and Acquisition.com. Also, with over 2M subscribers on Youtube within just a few years, he has become a famous influencer in the business space. Also, author of the famous book "100M Offers" on the topic of how to make offers so good people feel stupid saying no.
Why relevant for SaaS
While not exclusively focused on SaaS, Alex Hormozi's channel is a goldmine of practical advice on how to think about sales and business strategies. A good way to go beyond SaaS-specific topics and expand business skills.
Conclusion
Stay ahead of the curve and level up your SaaS game by subscribing to these top YouTube channels. Whether you're a bootstrapped entrepreneur, a curious tech nerd exploring how to launch your AI SaaS, or venture-backed SaaS founder navigating the everyday challenges of hypergrowth - these channels offer a ton of nuggets to scale your SaaS to the next level.
Do you have any other tips on good channels to check out? Feel free to check out the growth newsletter for more B2B SaaS tips.
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